KOPOK

A refuge to rest and escape

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WHAT WE DID

WHAT WE DID

Art Direction
Branding
Lettering
3D

℗2023

Art Direction
Branding
Lettering
3D

℗2023

THE BRIEF

Help us make Kopok synonymous of good living and robust investment choice. 

THE IDEA

Modern living disconnects us from our surroundings. We come back home seeking refuge to rest and escape, rather than a place where to reconnect and revitalize ourselves.

THE BRIEF

Help us make Kopok synonymous of good living and robust investment choice. 

THE IDEA

Modern living disconnects us from our surroundings. We come back home seeking refuge to rest and escape, rather than a place where to reconnect and revitalize ourselves.

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Playa del Carmen has seen a rise in demand for housing. Each year, dozens of new projects are built to capture the attention (and wallet) of those seduced by the sound of waves but unshaken by tsunami alerts. A preferred destination for long-term vacationists, digital nomads, and social media influencers that disrupt the daily living of the aforementioned individuals.

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Kopok offers a blend of facilities and features that make it an attractive investment for those who appreciate leisure or work near the Caribbean coast of Mexico. It embraces the unique simplicity of the area while seamlessly integrating modern conveniences with natural surroundings. The brand draws inspiration from nature's beautiful flaws, the unfinished quality of raw materials, and, above all, the comforts of simple living.

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CREATIVE DIRECTION
Bruno Campos

ART DIRECTION & GRAPHIC DESIGN  
Marcelo Jiménez

3D & MOTION
Alejandro Royo

ILLUSTRATION
Marcelo Jiménez



Bo ROOSEVELT, SJO
11501 COSTA RICA

Bo ROOSEVELT, SJO
11501 COSTA RICA

Bo ROOSEVELT, SJO
11501 COSTA RICA

GET IN TOUCH
OJO@PUPILA.CO

GET IN TOUCH
OJO@PUPILA.CO

PUPILA.CO
©2022

PUPILA.CO
©2022