SELVA FARM
Where the "grass" is greener
WHAT WE DID
WHAT WE DID
WHAT WE DID
WHAT WE DID
WHAT WE DID
Art Direction
Branding
Packaging Systems
Ilustration
3D & Motion
℗2023
Art Direction
Branding
Packaging Systems
Ilustration
3D & Motion
℗2023
THE BRIEF
Will it be possible for your team to create a brand that can be easily remembered even by short-memory cannabis enthusiasts?
THE INSIGHT
With everyone moving over where the "grass" is greener, marijuana entrepreneurs are looking into design as an alternative way to stand out from competitors, establish a unique brand, and nurture a community of bong lovers.
THE BRIEF
Will it be possible for your team to create a brand that can be easily remembered even by short-memory cannabis enthusiasts?
THE IDEA
With everyone moving over where the "grass" is greener, marijuana entrepreneurs are looking into design as an alternative way to stand out from competitors, establish a unique brand, and nurture a community of bong lovers.
THE BRIEF
Will it be possible for your team to create a brand that can be easily remembered even by short-memory cannabis enthusiasts?
THE IDEA
With everyone moving over where the "grass" is greener, marijuana entrepreneurs are looking into design as an alternative way to stand out from competitors, establish a unique brand, and nurture a community of bong lovers.
THE BRIEF
Will it be possible for your team to create a brand that can be easily remembered even by short-memory cannabis enthusiasts?
THE IDEA
With everyone moving over where the "grass" is greener, marijuana entrepreneurs are looking into design as an alternative way to stand out from competitors, establish a unique brand, and nurture a community of bong lovers.
THE BRIEF
Will it be possible for your team to create a brand that can be easily remembered even by short-memory cannabis enthusiasts?
THE IDEA
With everyone moving over where the "grass" is greener, marijuana entrepreneurs are looking into design as an alternative way to stand out from competitors, establish a unique brand, and nurture a community of bong lovers.
Selva Farm is dedicated to the production of cannabis-derived products such as extracts, concentrates, and oils. Based in Los Angeles, California, the brand merges the best of two worlds: the urban Californian scene and the pura vida living of Costa Rica.
Ever since the legalization of recreational cannabis, the numbers have kept on getting high (pun intended). This increase is reflected in commercialization and consumption; there's also been a rise in product offerings and producers.
The brand created for SF replicates Mary Jane's capacity to put a smile on your face, even if you are not under its influence.
ART DIRECTION
Alfredo Enciso
GRAPHIC DESIGN
Jorge Espinoza
3D & MOTION
Alejandro Royo
ILLUSTRATION
Jorge Espinoza
Bo ROOSEVELT, SJO
11501 COSTA RICA
Bo ROOSEVELT, SJO
11501 COSTA RICA
Bo ROOSEVELT, SJO
11501 COSTA RICA
GET IN TOUCH
OJO@PUPILA.CO
GET IN TOUCH
OJO@PUPILA.CO