Moose

Restaurant
Branding, Packaging, Art Direction & Environmental
℗2021

Coffee and pizza, the perfect diet for most of us at Pupila. A cozy location with the best pizza in town, at Moose no one is concerned about pizza overkill, gluttony or body shaming as they are too focused on preparing their 17 different pizza styles for you to choose, all made from sourdough and fresh ingredients.

Their identity is a direct hint to the member of the New World deer subfamily and the largest and heaviest extant species in the deer family, in other words, the moose. The new brand also reinforces that incredible feeling of pure satisfaction when you eat more than you were supposed to while paying a fair price. Go visit, enjoy the pizza and if you come back, bring us along.